Join the Managing Risk Through Diverse Specialty Crop Marketing Strategies program to learn about risk strategy options
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EmailA virtual program from MSU Extension aimed at helping you navigate risk in your marketing channels.
Finding the right mix of specialty crop marketing strategies to match your goals and skillset can be an important piece of risk management for your farm. Having multiple outlets available to sell your items provides resilience and options. Fortunately, there are lots of options to consider. At the Managing Risk Through Diverse Specialty Crop Marketing Strategies session, attendees will gain an overview of various direct and intermediated market channels for specialty crop producers. The overview will include the benefits and risk management considerations of each.
Michigan farmers need to manage many risks. Production risk brought on by weather, price risk from volatile markets, and even input cost risk can be challenging to manage. To aid producers in managing or reducing impacts from these types of risks, MSU Extension is offering the Managing Risk Through Diverse Specialty Crop Marketing Strategies session as part of a new season of the virtual Farm Policy and Risk Management Series. The program will be held on Tuesday, January 28 at 1 p.m.
The Farm Policy and Risk Management Series is a free program presented by Michigan State University Extension. To participate, registration is required. To register today, visit: https://events.anr.msu.edu/fprms/
