Selling to Local Food Markets: Food as Medicine Programs
November 4, 2026 12:00PM - 1:30PM
Contact: Jazmin Bolan-Williamson
Join Michigan’s Emerging Farmers for this next webinar session in the series, Selling to Local Food Markets: A Webinar Series for Farmers. In this session, Jae Gerhart (Trinity Health) will share practical tips, buyer insights, and strategies for accessing institutional markets.
Meet this week’s speaker
- Jae Gerhart, MS, is the Manager of the Food is Medicine Network at Trinity Health Michigan. Her work centers on local and regional food system development while improving health equity in Michigan’s communities. Her experience as a small-scale farmer and cooperative extension local food coordinator guides The Farm’s unique Food is Medicine approach that includes farm-direct procurement, local food system development, and clinical evaluation. Gerhart’s most recent contribution to the program includes advancing Michigan’s new Medicaid In Lieu of Services program by building a cooperative network model to include community-based organizations in healthcare reimbursement opportunities. Gerhart finds great value in using data to demonstrate the impact of Food is Medicine programs and stewarded the integration of the Farm’s FIM programs into the electronic medical system to improve clinical outcome measures.
For questions about this webinar series, please contact Jazmin Bolan-Williamson, Farm and Food Business Coordinator at MSU CRFS at bolanwil@msu.edu.
About Michigan’s Emerging Farmers
Our statewide program aims to create pathways to growth and economic opportunity for all of Michigan’s agricultural producers, including small- to mid-sized farmers. This project is funded by USDA National Institute of Food and Agriculture, in a cooperative agreement with members of the Michigan State University Center for Regional Food Systems, Michigan State University Extension, and Michigan Food and Farming Systems (MIFFS).
This work is supported by the American Rescue Plan Technical Assistance Initiative program, project award no. 2023-70417-39233, from the U.S. Department of Agriculture’s National Institute of Food and Agriculture.
Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and should not be construed to represent any official USDA or U.S. Government determination or policy.
This event is also brought to you by the Great Lakes Partnership for Food and Farm Business Development.
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