Who is a Community Champion?

Community champions turn care into action and ideas into lasting health.

This site is currently under development and is not yet launched. If this site is ready to be launched, please contact webadmin@anr.msu.edu.

Who is a Community Champion?

Community champions are trusted, local individuals who help activate ideas, bring people together, shape community-driven solutions, and sustain momentum over time. They play essential roles across the Community Change Six-step Model by mobilizing, connecting, shaping solutions, and sustaining momentum.

What Community Champions Do at their Core

Mobilize: Turn ideas into first steps

Community champions help groups move from “we should…” to “let’s start…”. They do this by:

  • Encouraging people to take small, doable actions rather than waiting for perfect plans.
  • Helping clarify priorities so the group knows what to tackle first.
  • Creating a sense of shared purpose that makes people feel ready to act.

This early activation is often what transforms a good idea into a real initiative.

Connect: Strengthen relationships and networks

Champions build bridges. They:

  • Bring together people who might not otherwise meet.
  • Spot shared goals across different groups, organizations, or neighborhoods.
  • Help uncover new perspectives, partnerships, tools, and resources that expand what’s possible.

These connections often become the backbone of long-term success.

Shape Solutions: Ground ideas in lived experience

Because champions understand community realities, they help ensure solutions are:

  • Practical
  • Relevant
  • Rooted in lived experience
  • Designed with the community, not for it

They help groups test ideas, adjust quickly, and stay focused on what works.

Sustain Momentum: Keep people engaged over time

Champions help maintain steady progress by:

  • Checking in, encouraging, and celebrating progress (even small wins).
  • Keeping communication flowing so people feel informed and included.
  • Helping the group navigate setbacks without losing energy.
  • Showing up consistently, which builds trust and keeps the effort moving forward.

Momentum isn’t about speed, it’s about steady, reliable movement. Champions help make that possible.

Putting it all together

A community champion is someone who:

  • Activates people
  • Connects them
  • Co-creates solutions
  • Sustains the effort

They’re the spark, the glue, the guide, and the steady hand.

How Champions Support the Six-Step Change Model

Consider these roles of a community champion while reviewing the Community Change Six-Step Model. These roles can be aligned to the steps as outlined below.

Mobilize supports Steps 1 & 5: Identify the Need; Make a Plan and Act
Connect supports Step 2: Bring People Together
Shape Solutions supports Steps 3 & 4: Explore What’s Working; Gather Resources
Sustain Momentum supports Steps 5 & 6: Make a Plan and Act; Reflect and Share